Mattias Klum has been named WWF Ambassador

Photo: Samuel Svensäter

Photo: Samuel Svensäter

Due to Mattias Klum’s strong engagement to the environment, animals and nature he recently was appointed WWF ambassador. He is now engaged in the campaign “Svenska Pärlor”, Swedish treasures, to increase the protection of valuable Swedish natural environments.

- I am passionate about our Swedish nature and I want to help to preserve it for future generations, says Mattias Klum in the latest issue of WWF magazine WWF Eco.

Mattias Klum wants to inspire others to take an active interest in the environmental issues. For no matter where you are in life, there is always something you can do, he says.

Read the full article at WWF’s Facebook page (Only in Swedish).